1936 Book Still Good Read For Small Business Entrepreneurs

Although written in 1936 the Dale Carnegie book "How to Change People Without Giving Offense or Arousing Resentment" is still a good read for any small business entrepreneur. It includes some suggestions for changing people's attitudes and behavior like:

1. Begin with praise and honest appreciation.
2. Call attention to people's mistakes indirectly.
3. Talk about your own mistakes before criticizing the other person.
4. Ask questions instead of giving direct orders.
5. Let the other person save face.
6. Praise the slightest improvement and praise every improvement. Be "hearty in your approbation and lavish in your praise."
7. Give the other person a fine reputation to live up to.
8. Use encouragement. Make the fault seem easy to correct.
9. Make the other person happy about doing the thing you suggest.